Signor Francesco, Francesco Sr Tailors
Toronto, Canada
Sr. Francesco still has the passion he had as a young boy; still committed to hand work and the perfect silhouette. As many of his contemporaries in Toronto distanced themselves from traditional tailoring methods, Sr. Francesco never wavered in his craft. Today, Sr. Francesco embarks on yet another new chapter in his life. Partnering with LeatherFoot Emporium, he brings his contoured and lyrical style of personal tailoring to a new and wider audience.
What business aspects have led to the success of Francesco Sr Tailors?
Francesco Sr. at LeatherFoot Emporium devotes the utmost attention to detail to every bespoke garment that comes out of our atelier. The highest quality fabrics are used along with the most traditional methods of sartorial craftsmanship and styling. These are combined with the finest in customer service possible. Sales and brand growth then naturally fall into place.
What do you think is the future of tailoring? Do you see technology replacing the essential art of tailoring for instance, cutting, measuring or producing bespoke suits?
While technology may increasingly play an ever-important role in tailoring, especially on an organizational level, it is doubtful whether it will ever replace the keen eye and experience of the master tailor who must also be an expert in the nuances of human anatomy and movement of the body.
What is Francesco Sr Tailors unique value proposition and how do you acquire your customers?
You would just have to experience the workmanship first-hand and experience the feel of a Francesco Sr. jacket on your body. No sales pitch required.